How blockchain technologies impact your business model

【Author】 Morkunas, Vida J.; Paschen, Jeannette; Boon, Edward

【Source】BUSINESS HORIZONS

【影响因子】10.562

【Abstract】Much of the attention surrounding blockchain today is focused on financial services, with very little discussion about nonfinancial services firms and how blockchain technology may affect organizations, their business models, and how they create and deliver value. In addition, some confusion remains between the block chain (with definite article) and blockchain (no article), distributed ledger technologies, and their applications. Our article offers a primer on blockchain technology aimed at general managers and executives. The key contributions of this article lie in providing an explanation of blockchain, including how a blockchain transaction works and a clarification of terms, and outlining different types of blockchain technologies. We also discuss how different types of blockchain impact business models. Building on the well-established business model framework by Osterwalder and Pigneur, we outline the effect that blockchain technologies can have on each element of the business model, along with illustrations from firms developing blockchain technology. (C) 2019 Kelley School of Business, Indiana University. Published by Elsevier Inc. All rights reserved.

【Keywords】Blockchain; Private blockchain; Public blockchain; Business model; Blockchain technology; Innovation strategy

【发表时间】2019 MAY-JUN

【收录时间】2022-01-02

【文献类型】

【主题类别】

--