Generalized Ethereum Blockchain-based recommender system framework
【Author】 Alhijawi, Bushra; Alrub, Mutaz Abo; Al-Fayoumi, Mustafa
【Source】INFORMATION SYSTEMS
【影响因子】3.180
【Abstract】This study presents a new generalized recommender system framework based on Blockchain technology called BC-Rec. Blockchain technology is a decentralized data-sharing ledger across a large network of untrusted entities. The presented idea is motivated by the fact that e-business platforms share common data about users, items, and sellers. In other words, a new user/seller in a particular e-business platform may be a trusted user/seller in other e-business platforms. Also, a new item in a particular marketplace may have a historical record in other marketplaces. The core idea behind BC-Rec is to adopt Blockchain technology to share the data required to generate the recommendation between the e-business platforms. BC-Rec architecture is designed based on a permission-less public Blockchain network, Ethereum Blockchain. The key feature of BC-Rec is the smart contract deployed to determine the agreement between certain entities on the Blockchain. We expect that the proposed framework will help alleviate cold-start, sparsity, and shilling attack problems. (C) 2022 Elsevier Ltd. All rights reserved.
【Keywords】Recommender system; Ethereum Blockchain; Cold-start; Sparsity; Shilling attack; Decentralized ledger
【发表时间】2023 JAN
【收录时间】2022-10-05
【文献类型】理论模型
【主题类别】
区块链应用-实体经济-电商领域
【DOI】 10.1016/j.is.2022.102113
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