The Bifold Triadic Relationships Framework: A Theoretical Primer for Advertising Research in the Metaverse[J] JOURNAL OF ADVERTISING Ahn, Sun Joo (Grace) Kim, Jooyoung Kim, Jaemin
The future of advertising research in virtual, augmented, and extended realities[J] INTERNATIONAL JOURNAL OF ADVERTISING Ahn, Sun Joo (Grace) Kim, Jooyoung Kim, Jaemin
